Monday, November 12, 2012

Me-ta-phors Be With You


            Metaphors. We all use them more often than you may recognize. They don’t live strictly in poetry or literature; they even extend into the way we think. Take sports for example, we often think about athletics in terms of war:

The Bulls were really attacking the Piston’s defense

We need to be more aggressive on offense

We got killed last night

The coach just sent in his second unit 

(Read “Metaphors We Live By”, by George Lakoff and Mark Johnson for greater insight on the subject http://www.amazon.com/Metaphors-We-Live-George-Lakoff/dp/0226468011)

In other words, we live metaphors, and we don’t even know it. One of these metaphors is people as numbers. Numbers are beautiful because they’re so straightforward. It’s why people always ask, “On a scale from one to ten, what do you think about ­ (fill in the blank). But, by that very same quality of directness, numbers seem to make inequality inevitable.
Let’s think about it— whether we’re measuring skill, attractiveness, intelligence, etc. Numbers can reduce people to just another measurement or a mark on a scale. Now how this plays into social division is clear: people as numbers creates some that are unarguably ‘better’ than others (i.e. “That 9 is clearly better than the 7”). And because people are constantly looking at themselves through these social lenses, it’s natural to surround themselves with people of similar “rating” or stature, because people don’t like feeling inferior. This is the same way social groups and cliques form.  
           
            But let’s look even deeper. Numbers define groups of people, not just individuals. Take the 1% movement for instance. An extreme divide which essentially groups people as either part of this tiny wealthy minority, or the rest of the country. And this exposes two things:

First is the misleading nature of numbers. What about those sitting on the cusp of the 1%? Let’s say, the 2%ers. It’s absolutely ridiculous to think that they’re the same as the 90th percentile of the nation in terms of wealth.

Second is the relative nature of inequality. Percentages inherently depend upon relative measurement, making what’s considered the top percent of a nation subjective to that society. I found an internet meme that was pretty popular as the 1% movement developed:



And it’s incredibly accurate. Poverty is a completely relative construct; it all depends on the wealth around you.

So the next time you decide to trust the absolute value of numbers, think twice, because in the end they’re just metaphors for the people that they’re trying to represent.